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Smart Search

Put the products they’re most likely to buy at the top

Smart Search understands customer intent and ranks results by what each one is most likely to buy, using their live browsing, recent views, and preferred brands.

Smart Search
Personalized
waterproof trail shoes

Ranked by likelihood to buy

  1. 1CloudRunner 2Most likely to buy
  2. 2StrideFlowMatches recent views
  3. 3AeroCloud

What it does

Search that sells

Relevant results for every query, ranked for the customer who typed it.

  • Ranked by likelihood to buy

    Puts products that match the customer’s intent, recent views, and preferred brands first.

    • Live intent
    • Recent views
    • Preferred brands
  • Understands intent

    Finds the right products for natural queries, not just exact keyword matches.

    • “shoes for muddy trails”
    • “warm running jacket”
  • Merchandise with control

    Pin and boost the products your team chooses, and schedule changes ahead of time.

    • Pin
    • Boost
    • Schedule
  • Suggestions and collections

    Guide customers with AI query suggestions and build smart collections from rules.

    • Query suggestions
    • Smart collections

Personalized ranking

Same search, ranked for the customer

Two customers can type the same words and want different things. Smart Search ranks for the one who’s searching.

running shoes

Ranked by keyword

  1. 1CityPace
  2. 2StrideFlow
  3. 3CloudRunner 2
  4. 4TrailPeak GTX

Ranked for a trail runner

  1. 1CloudRunner 2Matches intent
  2. 2TrailPeak GTXViewed recently
  3. 3StrideFlowPreferred brand
  4. 4CityPace

Merchandising

Your team decides what leads

Pin key products to the top, boost what you want to sell, and schedule changes for launches and sales.

  • Pin products to the top
  • Boost with rules you define
  • Schedule merchandising in advance
Merchandising rules
Scheduled
trail shoes
  • PinnedCloudRunner 2
  • BoostedNew arrivals
  • ScheduledSummer sale collection

Smart collections

Collections that build themselves

Describe a collection with rules and it stays up to date as your catalog changes. Pin, boost, sort, and schedule it like the rest of your merchandising.

  • Rules on brand, category, tags, price, stock, and attributes
  • Pin, exclude, and boost inside each collection
  • Schedule seasonal collection campaigns
Collection rules
Always on

Everyday running

Match all of
  • CategoryisRunning
  • Priceis under$200
  • In stockisYes
Sort
Popularity
Schedule
Always on
In this collection
Updates as your catalog changes
  • StrideFlowPinnedStrideFlow$187
  • CloudRunner 2CloudRunner 2$175
  • AeroCloudAeroCloud$181

Turn every search into a sale

See how Smart Search fits your catalog and merchandising.